As a Google Ads and Facebook Ads agency in Aligarh, we run search ads for people already looking for what you sell, and Facebook, Instagram and WhatsApp ads for the people who haven't searched yet. Every campaign runs in an ad account registered to your business, the budget goes straight to Google or Meta, and the monthly report counts calls, forms and WhatsApp chats.
~1,300
active Facebook and Instagram ads mention Aligarh
Pick your kind of business. Each answer shows the channel we would start with, the campaigns, who we would target and the mistake to avoid.
Coaching and schools: start with
Parents search on Google when they are ready to compare, and they scroll past Instagram reels of your results and faculty long before that. Admission and school ads are the busiest category in Aligarh on Meta, so timing matters more than anywhere else.
Suggested plan
Growth PPC, ₹26,000/month, for Google and Meta together
Campaigns we would run
Who we would target
Aligarh and the towns students commute from. AMU draws students from across India, so families outside Aligarh may search for entrance coaching here, and Google's default "presence or interest" setting can be the right one.
Watch out for
Most enquiries arrive in a short admission window. Start four to six weeks before it opens, not the week it does.
Clinics and hospitals: start with
Someone searching for a doctor or a treatment is often ready to call the same day. Search and call ads catch that moment, while Meta works better for health camps, new services and awareness.
Suggested plan
Launch PPC, ₹16,000/month, on Google
Campaigns we would run
Who we would target
A radius around the clinic, set to "presence" so the ads reach people who are actually in or around Aligarh.
Watch out for
Health ads face extra review on both platforms, and some treatments are restricted. Google's healthcare policy is worth reading before you write a single claim.
Shops, jewellers and restaurants: start with
Many people choose these by look, often on Instagram and WhatsApp. Reels ads with a click-to-WhatsApp button turn a scroll into a conversation you can answer from the counter.
Suggested plan
Launch PPC, ₹16,000/month, with Meta or WhatsApp as the platform
Campaigns we would run
Who we would target
A few kilometres around the shop. For walk-in footfall, reach beyond a short drive is mostly wasted.
Watch out for
Diwali and the wedding season are when many businesses advertise at once. Build the creative in advance so you are not paying peak prices for rushed ads.
Plots and real estate: start with
Plot and property buyers search on Google and respond to project videos on Facebook and Instagram, and many of them live outside Aligarh. Real estate is one of the most active ad categories in the city.
Suggested plan
Growth PPC, ₹26,000/month, for Google and Meta together
Campaigns we would run
Who we would target
Aligarh plus the cities your buyers actually come from, which your past enquiries will show.
Watch out for
Registered projects must show their RERA registration number and the authority's website in every advertisement, under Section 11(2) of the Real Estate Act. Lead forms also attract low-quality leads, so every one gets a call before it counts.
Manufacturers and wholesalers: start with
A dealer in another state searches Google for the product and specification. Only about 18 active Meta ads mention "aligarh lock", which suggests this buying happens somewhere other than Instagram feeds.
Suggested plan
Launch PPC, ₹16,000/month, on Google
Campaigns we would run
Who we would target
The states and cities where you want dealers, often excluding Aligarh itself.
Watch out for
Search volume for specific products is small, so a modest budget goes a long way when the keywords are tight and the product page is strong.
CAs, lawyers, movers and services: start with
People compare two or three names and call whoever answers. Search and call ads put you in that shortlist while the need is urgent.
Suggested plan
Launch PPC, ₹16,000/month, on Google
Campaigns we would run
Who we would target
Aligarh and the areas you actually serve, with "presence" targeting.
Watch out for
A missed call is a lost lead that you already paid for. Track calls and answer them before adding budget.
Not listed, or not sure? Send us your kind of business on WhatsApp and we will tell you where we would start. There is no charge for the answer.
Ask where to startWe searched Meta's public Ad Library on 30 September 2026 for active ads in India that mention Aligarh next to a business word, then compared Aligarh with nearby cities.
Active ads mentioning Aligarh, by business word
Active ads mentioning each city
Fewer ads chasing the same people usually means an easier fight for attention. An Aligarh campaign competes with about a quarter of the ads an Agra campaign does, going by these counts.
Education leads by a distance. "Admission" and "school" ads outnumber every other category we checked, so admission season is when coaching and school ads compete hardest for the same parents.
Real estate is busy too, with about 49 active ads for "plot" and 39 for "property" alongside Aligarh.
Clinic (~35), hospital (~33) and restaurant (~22) searches return far fewer active ads, which leaves room for a well-run local campaign.
Lock and hardware makers barely use Facebook and Instagram ads. Their dealers look for suppliers by product on Google, which is where we would put a manufacturer's budget.
How we counted: India, active ads, all platforms, both words anywhere in the ad, using Meta's own rounded totals. A national brand that lists Aligarh among many cities is counted too, so read these as a guide to competition, not a census.
Campaign build, tracking, ad copy in Hindi and English, weekly or bi-weekly optimisation and a monthly report, on one platform or both.
Instagram-first brand? Our Instagram marketing services cover reels and content as well as ads.
Most wasted ad money in a small city comes from a handful of settings. These are the ones we look at on day one, in your account or in a new one.
Google shows ads by default to people in your area and to people only interested in it. That suits plots and coaching. For a shop or clinic we usually switch to "presence", so a searcher in Delhi reading about Aligarh doesn't use up your budget.
Google lets you target a radius as small as 1 km around an address, and Meta can target around an address or a dropped pin too. A sweet shop and a hospital need very different circles.
Calls, form fills and WhatsApp clicks are set up as conversions before the budget grows. Without them, Google and Meta optimise for clicks, and clicks do not pay your rent.
Searches such as "free", "pdf", "jobs", "salary" and cities you don't serve are blocked before launch. For an offline coaching centre, "online" usually goes on the list too.
Ads run when someone can answer. On Meta, Meta itself suggests running each click-to-message ad for at least seven days before judging it.
We write ads in Hindi, English or a mix of the two, run the versions side by side, and let the enquiries decide which one stays.
Negative keywords, day one
Example listAlready running ads?
Share view access to your Google Ads or Meta account and we will check all six, free, and tell you what we would change first.
Audit my ad accountMove the slider and enter what an enquiry costs you. The planner shows what the budget buys, what it costs with our fee, and whether it is enough for the platforms to learn.
Use your own figure if you have run ads before. If not, leave ₹500 and the free audit will estimate yours.
Your month, in numbers
About 30 or more conversions a month: enough for Google and Meta to optimise reliably.
Arithmetic on your numbers, not a forecast. Our fee and ad spend both exclude GST, and Google and Meta bill ad spend directly to your account.
We don't have a published Aligarh ads client yet. Here is work you can check from elsewhere: a live Google ad for a client in Noida, two clients in their own words, and the Google reviews on our listing that mention our ad work.
"We had tried running ads on our own before and mostly wasted money on the wrong clicks. MarketingPulse set up our Google Ads around people actually searching for packers and movers in Raipur, and ran Meta Ads to reach families and offices planning a shift. They check the campaigns regularly, remove what is not working and tell us clearly where the budget is going. For the first time our ad spend feels under control."
"Most of our customers book a cab from their phone, often in a hurry. MarketingPulse rebuilt our website so the call and WhatsApp buttons are always in front of them, on every page. After that they handled our SEO for taxi searches in Noida and set up Google Ads for the bookings we needed quickly. Having the website, SEO and ads with one team made things much simpler for us."
Meta ads judged on cost per enrolment
Professional CertificationOnline, worldwide
Meta & WhatsApp AdsMeta advertising for an online certification body selling Six Sigma, SCRUM and ISO courses — reaching working professionals who want a credential they can actually finish.
Visit websiteGoogle review of our work
Monu Kumar
August 2026
“I'd highly recommend MarketingPulse to anyone who is just starting out or feeling stuck at any stage of their business growth. They've done a great job with local SEO for my business, and I'm also getting high-quality leads through their Meta Ads campaigns. Really happy with the results so far.”
Google review of our work
Rashmi Ranjan Acharya
August 2026
“Client orinted service provide and solve all kinds of website, GMB ranking issue with fb ads and google ads expert”
A flat monthly fee for managing the ads. Your ad budget is paid by you straight to Google or Meta and never marked up.
₹16,000 /month
Suits: One platform: a shop, clinic, service firm or manufacturer starting on Google or Meta
₹26,000 /month
Suits: Google and Meta together: admissions campaigns, plot and property projects, multi-branch businesses
₹52,500 /month
Suits: Brands and manufacturers spending more than ₹5 lakh a month across Google, Meta and YouTube
Fees exclude GST. Retainers run month to month, with a three-month minimum on Google Ads while the account learns. Every plan is on our pricing page.
Send your website, and your ad account if you already run ads. We check tracking, targeting and wasted spend and reply within 24 hours, free.
Everything you need to grow online
Boost your organic traffic and rank higher on search engines.
Six checks that protect your money whoever you hire, including us.
Your Google Ads account and Meta business portfolio should be registered to your business, with the agency given access. If an agency runs your ads from its own account, you lose the history when you leave.
A flat management fee with the budget paid from your own card or account is easy to check. If an agency takes a percentage of spend or bills the budget through itself, ask exactly how much.
Ask how calls, forms and WhatsApp chats will be counted. An agency that reports clicks and reach but not enquiries is reporting the wrong thing.
Search terms, ad copy, spend and results should be visible to you at any time, in the live account as well as the monthly report.
Ask for the websites of clients whose ads they run, then look them up in Google's Ads Transparency Centre and Meta's Ad Library. Both are free and public.
Google Ads needs a few months to learn, so a three-month start is fair. Beyond that, you should be free to stop any month.
Costs, budgets, WhatsApp ads, targeting, Hindi ads and who owns what.
There are two parts. Our management fee starts at ₹16,000 a month for one platform, and your ad budget is paid straight to Google. Google sets the cost of each click in an auction, so there is no fixed price per click; it depends on your keywords and competitors. Fees exclude GST, and Google adds GST to ad spend billed in India. Every plan is on our pricing page.
Enough to get about 30 conversions a month, which is roughly where ad platforms start optimising reliably. If a lead costs you ₹500, that means about ₹15,000 a month in ad spend. Use the budget planner above with your own numbers. Meta bills ad spend in India with GST, which registered businesses can usually claim as input credit.
Google Ads reaches people who are already searching, so it suits clinics, services, manufacturers and anyone people look for by name. Facebook and Instagram ads reach people before they search, so they suit shops, jewellers, restaurants, coaching and real estate, where a good photo or video starts the interest. Many businesses need both, and the picker above shows where we would start for yours.
Usually within the first week of launch, once tracking is live. The first month is still a learning month: we cut searches and audiences that waste money and move budget to what works. Google Ads has a three-month minimum with us because the account needs that long to settle.
Yes. Ads that click to WhatsApp run on Facebook and Instagram, and tapping the button opens a WhatsApp chat with your business. They suit shops, restaurants, coaching centres and property enquiries. WhatsApp can be the one platform on our Launch plan, and the Growth plan sets up click-to-WhatsApp alongside Google.
Yes. Google Ads can target a radius from 1 km around your address, and its "presence" option limits ads to people who are actually in or regularly in that area. Meta can also target around an address or a pin on the map. We set the radius from where your customers really come from.
Yes. We write ad copy, video scripts and WhatsApp reply templates in Hindi, English or a mix, then run the versions side by side and keep whichever brings more enquiries.
You do. The Google Ads account, the Meta business portfolio, the pixel, the audiences and every lead are registered to your business. We work inside them with access you can remove at any time.
For a registered project, yes. Section 11(2) of the Real Estate (Regulation and Development) Act requires every advertisement to show the project's registration number and the website of the regulator. We add it to every ad, lead form and landing page before launch.
The one that passes the six checks above: accounts in your name, budget paid directly, tracking before scaling, full visibility, real ads you can look up and no long lock-in. We would rather be judged on those than on a claim of being the best. Look our clients up in the Ads Transparency Centre, as we did above.
Reviewed by Heeresh Varshney, founder and managing director of MarketingPulse, with 10 years in digital marketing. Research and screenshots collected on 30 September 2026. Last updated .
All nine services for Aligarh businesses, where to start by business type, and how we work with Aligarh clients.
OpenGoogle Maps rankings, local SEO, product SEO for manufacturers and a free Google My Business checklist.
OpenEvery plan for ads, SEO, social media, content and websites, with what each one includes.
OpenBook a free strategy call and leave with a clear plan for your business.
Dedicated local pages for the cities and areas we serve. We also work with businesses across India.